Sunday, May 26, 2013

BUSINESS and FAMILY..Can a successful business START FROM HOME?

Is it TRUE, women are not easy to set up a BUSINESS because of FAMILY?


One problem we all face is balancing the demands of our families as we build our small businesses. Some will abandon their families in favor of the business, while others will give up on the businesses because it is too hard on the family life. Can a good business and a happy family life coexist? I believe the answer to that question is, YES, but it is really up to the individuals involved and will take effort.. :)


We somehow need to find balance between family and business. I think family is first and then business. Ask yourself, "Am I willing to give up my marriage, my children, my peace of mind to get this business going?" Or you may ask it this way, "Am I willing to let my dreams and fortune go, to keep my marriage and to keep my children?" Some of us believe that if we "make a million" then we can spend more time with the ones we love and give them a "proper education" and all the other luxuries they need to make their lives great. Usually the kids are grown and gone by the time we make our millions. But is it a fact nowadays?? Some people says "YES"..



So, make a list of what is important, what needs to be taken care of and what can be delegated to others. It will take time and effort to schedule all the things that have to be done but it will be worth every effort we can make. I say, have your business and family too. IT CAN BE DONE!


Then come to the next question: Can a successful business STARTS FROM HOME?

The answer is YES, with online/internet marketing!

Online activities have grown manifold across the globe. Businesses are increasingly realizing the importance of marketing online. Many small businesses are, however, confused whether or not to go for online marketing. This is mainly because they are not aware of the importance of marketing online. 
Nearly 94% Internet users, search products online before buying. People are thus relying more on the Internet to find businesses. That means, businesses need to focus more on increasing their online visibility.

You may have a great product line or services, you also should make sure your target audience know about your business. Local audiences are more likely to become customers for small businesses. In online marketing, you can use local SEO or optimize your FACEBOOK account to enhance your online visibility in local search results. This will make customers aware of your brand, business, products or services thus helps you to reap the rewards by being available to these people. In Malaysia I don't know whether you have heard about the Facebook Account Management (FBAM). I knew the founder of this course, En Zulkifli Rahmat. He is really a positive person. I believe he can help you and give some guidance.. A lot of young entrepreneurs was born from his course.
Besides, you can easily target audiences in online marketing. Instead of targeting many people, who are not interested, targeting a specific group will reduce marketing expenses and will also generate quality leads. This can very easily to manage when you apply FBAM as I mentioned before :)
Trust me, traditional marketing uses mass media and it is difficult to target specific customers. For small businesses, there will be a limited number of customers. By using online marketing, they can easily target the potential customers. By targeting the potential or relevant customers, you can increase the chances of converting them into buyers.
Marketing becomes easier when you know the results of your marketing activities. It helps you know and rectify the drawbacks in the online marketing strategy. One of the primary advantages of online marketing is that you can measure the results. There are many tools that help in measuring the effectiveness of online marketing.
These points clearly explain the importance of online marketing for businesses. No matter how small or big your business is, go for online marketing to leverage the benefits it offers!

- By Farah Aniza MY

Visit www.kitaboleh.com

OR https://www.facebook.com/syakir.farah.3?ref=tn_tnmn

For business advice..


Have A nice DAY!!



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